BREWER'S BACKYARD
LOCAL BEER EVENTS
BRANDING . PRINT . OUTDOOR
No Agency . Creative Director, Designer . 2009 – Present
Challenge
Brewer’s Backyard is a laid back event that takes place several times a year. Each event has a theme that encourages Ontario brewers to be creative and come up with new and interesting brews.
Execution.
With so many events, and several different themes, it made sense to make each poster unique. They’re quirky and fun and creative, just like the brewers participating at the events.
The 2015-2016 poster designs took on a 70's aesthetic.
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The 2014 posters were childish and geometric, reflective of the family friendly atmosphere at the event.
The 2013 posters focused on portraits of icons the events were based on.
The 2009-2012 posters all used the beer as the central image.