BMW M-Class

WEB . APP . SOCIAL
Blast Radius . Art Director . 2015

Insight

The M-Class of vehicles is truly a special kind of ride. Drivers of these vehicles deserve the experience to be as unique and the ride.

Idea

Create an app that links their music to their ride.

To the beat of M.

This is an app that creates a totally unique spotify playlist as you drive. It uses the accelerometer, geolocation, weather and metrics in your spotify profile to change the music to match your driving. Save your commute and listen to it later, or even listen to playlists created on some of the toughest race tracks in the world.